Close Reading

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For this assignment choose one of the spoof ad groups from SpoofAds OptionsPDF document (attached). You will find numerous examples but choose only one image to focus on.

Answer the following questions for the image:

  1. How would you frame your reaction to this argument?
  2. What appeal did this use (ethos, pathos, logos), and how can you tell? (reading attached)
  3. Does the author use inductive or deductive reasoning here? How can you tell? (reading attached)
  4. Depending on your choice, a Toulmin or Rogerian argument (reading attached) might be the best way to respond. Which structure would you use in a response? Please be specific.
 
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